Why do companies need pitch decks?
According to Techcrunch data,
In 2022, investors spent 24% less time reviewing pitch decks than in 2021. Often, you’ll have less than three minutes to make your point and win a meeting. In fact, after 2 minutes and 13 seconds, investors give up on decks that don’t succeed in attracting investment. That’s not much time to make an impact, so make it count.
Hence, you have only a few seconds to make a difference in this case. Hence, to stand out from the crowd of competing businesses, you need a pitch deck that is second to none.
A pitch deck is a concise presentation document that thoroughly describes your firm and its goods, including their benefits, history, future potential, and value to investors. To start or grow a business, entrepreneurs often create pitch decks to present to possible investors.
Essentially, a pitch deck is a high-level overview of your company. Using a pitch deck, you can briefly describe your company’s mission, your team’s roles, your service’s distribution channels, and your revenue model.
Why is a Pitch Deck Crucial for Your Business?
After all, most successful startups share a common trait: Persuasive presentations.
A startup’s ability to effectively communicate its value offer to potential customers can be aided by well-crafted pitch decks. With this method, they may share their story in a way that is both interesting and informative, thereby attracting more potential investors. By providing concrete examples of how the product might be used and testimonials from satisfied customers, a good pitch deck makes it easier for potential investors to imagine themselves using the products in actual cases.
Your PowerPoint deck should help you swiftly and clearly explain your business concept to potential investors, earning them confidence.
Anatomy of Successful Pitchdecks:
- Who are you?
- What are you selling?
- How are you different from your competition?
- What is your value proposition?
- Why should the audience buy from you and not your competitors?
Successful startup pitch decks are characterized by clear and engaging explanations of the company’s value proposition. A well-crafted pitch deck is crucial to any startup's success in raising capital.
Important details to remember when fundraising
Presenting the company’s history and goals in a pitch deck is essential. The narrative arc of a company may shift depending on its current development stage. During each of the three phases of a fundraising campaign, we’ve outlined several essential considerations:
Seed stage: Throughout the pre-seed and seed stages, it’s essential to highlight the company’s founding group, market potential, business strategy, distinctive selling proposition, and evidence of customer traction.
Series A: While pitching for Series A funding, it’s essential to highlight your team, your product’s differentiation from the competition, and your progress thus far.
Series B: Series B and higher funding rounds require proof of market acceptance, solid performance indicators, a solid strategy for expanding into new markets, and a clear vision for the future of the product.
Good Examples of Pitch Decks
Your current resources and the holes you must address will become more apparent as you begin sketching your key slides. Don’t forget that fundraising is an ongoing cycle. Your pitch deck will require revisions after you’ve approved it, either to incorporate fresh material or to address the needs of a different audience.
Use this to your advantage — By collecting feedback from investors, you may refine your presentation slides by streamlining your story, cutting out the fluff, and including the most frequently requested information. Getting a term sheet offer will take less time than ever if you incorporate your feedback loop’s findings into your presentation in real time. Here are a few successful pitch decks for your reference,
Pitch Deck Software and Startups
Perhaps you’re wondering why anyone would need pitch deck software — Well, startups in their early stage frequently confront a scarcity of resources to create a compelling pitch deck, creating a demand for entrepreneurs to obtain finance. Startup pitch deck software simplifies the time-consuming task of making a presentation deck. Within minutes, you’ll have a pitch deck that looks polished and professional because of its thorough walkthrough.
Making a visually appealing pitch deck will be the most challenging part of the process. A better solution would be to employ some sort of professional software. Software designed specifically for creating pitch decks makes it possible to make professional-quality presentations, complete with visual elements like animations and video. You may quickly and easily design a pitch deck to showcase your business idea with the help of the in-built tools and features. So, with the aid of these programs, you can quickly and easily make your pitch deck into an interesting and captivating presentation. Here are some pitch deck software for startups,
- Prezi
- Genially
- Piktochart
- Slides
- Powtoon
- Visme, etc.
For detailed information, check out our blog.
Recently,
The AI meeting notes company Supernormal used a pitch deck made in Tome to get funding. Other people have used Tome to make sales presentations or visual blog posts.
Tome’s software generates the presentation asked in under a minute. AI-generated table of contents, introduction text, company model, sales plan, and visuals with a cyberpunk theme over eight slides. Software these days is simplifying the process, thereby becoming our handy partner.
Need Help in Securing Funding for Your Startup
Along with a precise pitch deck, valuation is the key to success in funding. To successfully raise capital, it is essential to have your startup professionally assessed and know its true value. Yet, it is challenging for startup owners to value their companies because startups typically have little to no financial data or indicators to back up their valuation. To simplify the process, we at Eqvista have developed our startup valuation calculator, or you can sign up for our software for accurate and fair valuation.
